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Carolina Woman is...

• Loved by 100,000 readers in Raleigh, Durham, Chapel Hill, Cary, Apex, Carrboro, Hillsborough, Garner, Knightdale, Morrisville, Pittsboro, Research Triangle Park and Wake Forest.


• Celebrating more than 17 years as a locally owned business.


• On stands for 30 days.


• Mailed to thousands of prominent women.


• Distributed at dozens of popular, prestigious events sponsored by Carolina Woman throughout the year.


• A trusted source of information on health, home, cuisine, finances, fashion, relationships, career, entertainment and more.
  
  

Our readers are...

• Successful
  86% are professionals
  
  
• Educated
  94% attended college
  
  
• Powerful
  90% make all important purchasing decisions for their households
  
  
• Self-reliant
  70% are homeowners
  
  
• In their prime
  80% are ages of 29 and 54
  
  
• Cultured
  79% purchased events tickets in the past year
  
  
• Affluent
  82% have a household income over $75,000
  
  
  

Advertisers say…

“Carolina Woman has proven an effective method of advertising for our office. Women tell us that they read the magazine cover to cover, and the copies delivered to the office are very popular. That shows us that they will always see our ad.”

— Christine E. Lee, M.D., Eye Institute of North Carolina

“Many thanks to Carolina Woman for the quality advertising. I have been impressed with the results I have had and would highly recommend it to anyone.”

— Andrea Torsone, MD

“A lot of people pick up Carolina Woman at my restaurant, and many of my customers tell me they saw the ad in Carolina Woman. If not, we wouldn’t be advertising!”

— Bill Kalyvas, Owner, Taverna Nikos

“No other publication has brought in as many quality patients as Carolina Woman has. We’ve had amazing results.”

— Cynthia M. Gregg, MD, FACS, Facial Plastic Surgeon, Cary

“Carolina Woman has been our best source of advertising with the best customer service, hands down! We have advertised in other magazines, but time after time, our clients tell us they saw us in Carolina Woman.” 

— Shonnese D. Stanback, attorney, Seagroves & Stanback, PLLC

“I took my first Carolina Woman ad in May 1993. I’m still taking them because I get an overwhelming response. There is no better way to reach women in this area.”

— James Kennedy, Owner, Kennedy Antiques

“Advertising in Carolina Woman is one of my most effective means of reaching new clients. Carolina Woman has such a great appeal to women in the Triangle. I get calls from new clients as soon as each issue hits the stands! Carolina Woman works hard for me in attracting clients for my design business. I consider Carolina Woman to be my business partner. “

— Paula Fullerton, owner, Sew Fine II Custom Draperies and Interior Design

“My company takes a half-page ad in Carolina Woman every month. And we’ve been doing this for three years because Carolina Woman gets results.”

— David Nelson, owner, Riverview Galleries

“Advertising with Carolina Woman brings me a savvy, intelligent customer with discerning taste — the kind of person who always expects the best is my best patron. Carolina Woman readers often tell me that they saw my ad, sometimes have even torn it out. So then we begin the process of creating a piece of jewelry that suits them perfectly. Thank you Carolina Woman.”

— Jenny McLaurin, owner, BIZU custom designed jewelry

“Since we started advertising with Carolina Woman, we have had a steady increase in sales. Our ads designed by the Carolina Woman production staff connected with the women we were trying hard to reach. I sincerely believe we would not be in business today without the increase in sales we receive from our exposure in Carolina Woman.”

— Carol Daley, owner, At Ease

“I’m amazed at the number of people who come in to ask for specific pieces of jewelry they’ve seen in my Carolina Woman ads.”

— Berkeley Grimball, Owner, Grimball Jewelers

“Our ads in Carolina Woman are working perfectly. We hit our target market, and a lot of women come in saying, ‘I saw your ad in Carolina Woman.’”

— Sandra Suling Sanford, Owner, Wide Shoe Warehouse

“Gold’s Gym loves Carolina Woman! The magazine is perfect for our upscale demographics and our female clientele. Additionally, we can’t keep enough copies on site. Our members love to read the publication while riding the bikes or using cardio equipment.”

— Sue Selckman, Vice President of Marketing & Sales, Gold’s Gym

“Carolina Woman has helped me build a successful business from scratch. Advertising in the magazine has been an excellent and affordable way for me to find new clients who are affluent, educated and savvy consumers. Every month, I see a significant number of new clients who respond to our ads.”

— Kile Law, President, Blue Water Spa

“We’ve been extremely happy advertising with Carolina Woman. People really see our ads! We’ve been in the magazine for many years, and we always get a larger number of clients through it.”

— Sandy Winchester, Owner, Sandy Winchester Hair & Co.

Readers rave…

“Great articles, yummy recipes, a variety of advertisements — this is a very informative paper for the Triangle.” — Ann Marie Marciano

“It is a fabulous magazine.” — Faith Lassiter

"Carolina Woman provides a great blend of articles, quick facts, photos and advertisements.” — Gina S. Messere

“I enjoy Carolina Woman from front to back.” — Stephanie Johnson

“It’s informative, fun and enlightening. I’m excited each month when it arrives.” — Bobbi Stenback

“I enjoy the layout of the magazine and all the helpful information it provides. It also advertises products and services in a very nice manner.” — Tanya Bryant

The magazine is...

• Delivered to almost 750 high-traffic locations all over the Triangle.


• Well-stocked at places women frequent – restaurants, cafes, bookstores, medical offices, libraries, universities and more.


• Mailed directly to female doctors, lawyers, chiropractors, dentists, CPAs and architects.


• Handed out at dozens of popular events sponsored by Carolina Woman.


• Kept by 50% of readers for a month or more.


• Shared among friends, with 2.5 readers per copy.


• Tucked inside our signature-blue newspaper boxes and racks.

But don't take our word for it! The National CertificationVerification Council, a trusted and impartial publication-auditing firm, monitors our printing, distribution,circulation and readership to give us...and you...this accurate picture of our market penetration.

The magazine's ad sizes are...

The Guide to the Triangle is…

 






• A phone book that’s geared toward new Triangle residents.
  
  
• Filled with info on local events, attractions and organizations.
  
  
• Comprehensive, including alphabetized listings for women-owned and women-friendly Triangle businesses.
  
  
• Saved the whole year by women who see your ad every time they use it.
  
  
• Available all year.
  
  
• Distributed at events and other hot spots for newcomers.

The Guide to the Triangle's ad sizes are..

The Link to your customers is carolinawoman.com

 






• Your eye-catching, full-color ad links powerful, upscale women directly to your Web site.
  
  
• The Carolina Woman Web site features online-only bonus information for our most popular topics, complete list of local women's organizations, hundreds of recipes, Triangle news and events, the daily N.C. Web cam, plus more can't miss info!
  

The web ad sizes are..